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Google Analytics for Beginners
There are few tools more powerful for webmasters and marketers than Google Analytics. Click here to find the guide to Google Analytics for beginners.
SEM
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Learn tips and tricks from our Search Engine Marketing experts in Atlanta
Dive into our SEM blogs to uncover strategies for maximizing your paid advertising campaigns.
Learn how Aktiv Studios crafts targeted search engine marketing solutions that drive traffic, boost visibility, and deliver quick results. From keyword targeting to campaign optimization, our blogs cover everything you need to succeed with SEM.
Optimize Your Google AdWords Bidding Strategies
Using the correct bidding strategy for your goals can be a major boost to cost efficiency and could save you valuable time. In this article we will discuss some of the common automated bidding strategies AdWords has that you can implement today to get better results for your time and money.
Part 1: Optimize Your AdWords Ads with Ad Extensions
With Google Adwords you only have very limited space to message your business to potential customers.. Learn how to optimize your campaigns with extensions.
Part 2: Optimize Your AdWords Ads with Ad Extensions
Last time we talked about 5 adwords extensions I think are the most universally useful. Now let's take a look at a few more extensions and see if you can fit any of them in your campaigns.
Search Engine Optimization vs Search Engine Marketing
Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are two separate but important strategies for accessing your audience online. In this article, we briefly discuss each strategy and the differences between the two.